Best SEO Software for Agencies | Top 7 SEO Tools for Agency

Are you looking for the best SEO software tools? In this article you will get some of the best SEO software for agencies and small business.

There are so many online SEO software or tools available on the Internet to the point where even agency owners find it hard to pick the best software for their business. That’s why it is very important to invest your time and money into only those tools that are already loved by thousands of others.

seo software for agencies

What is SEO Software?

SEO software helps you, monitor, organize, and analyze the data relating to your website’s performance in search engines. It is designed to improve the ranking of websites in search engine results pages (SERPs).

These tools provide SEO insights to companies through a variety of different features, helping identify the best strategies to improve a website’s search relevance. Also, it helps to identify areas for improvement on your web properties that could help produce higher rankings in search engines such as Google, Yahoo, and Bing.

Here’s a list of the top SEO software and their pricing for agencies which offer excellent value for your business:

1. SEMRush

SEMrush provides a comprehensive all-in-one marketing toolkit that many SEO agencies use as their tool of choice. Also provides tools for finding ideal SEO keywords, and sells analytics reports such as organic research, keyword research, and more.

SEMrush Pricing: SEMrush offers the following pricing packages. You can try their Pro version FREE for 30 days.

1. Pro plan from SEMRush: This is the starter plan from SEMrush. This plan is best for beginners and it costs you $99.95 per month ($83.28 per month when billed annually).

2. Guru plan from SEMRush: This plan is best for small businesses which costs you $199.95 per month ($166.62 per month when billed annually).

3. Business plan from SEMRush: This plan is best for agencies which costs you $399.95 per month ($333.28 per month when billed annually).

Pro PlanGuru PlanBusiness Plan
Up to 10K results per reportUp to 30K results per reportUp to 50K results per report
Up to 3000 reports per dayUp to 5000 reports per dayUp to 10,000 reports per day
Create up to 5 projectsCreate up to 50 projectsCreate up to 200 projects
Track up to 500 keywordsTrack up to 1500 keywordsTrack up to 5000 keywords
Up to 100K pages to crawlUp to 300K pages to crawlUp to 1 million pages to crawl
Up to 50 profiles for monitoringUp to 100 profiles for monitoring.Up to 300 profiles for monitoring and 50 profiles for posting along with 50 scheduled PDF reports.
10 profiles for posting along with 5 scheduled PDF reportsHistorical data and 30 profiles for posting along with 20 scheduled PDF reports with this plan.Historical data, White label PDF reports with this plan.

Apart from the above plans, if you need a custom solution with higher limits for your business, you can try their Enterprise plan and you need to contact their support team to discuss the custom pricing plans for your needs.


2. Ahrefs

Ahrefs interface is extremely easy to use and elegant and you can find everything from one place. Ahrefs provides a complete suite of SEO tools and resources that lets you audit your website, explore competitors, research keywords, and analyze backlinks.

Ahrefs Pricing: Ahrefs has the following four pricing packages. Also you can try a 7 days trial for $7.

1. Lite plan from Ahrefs: This is the basic plan which costs you $99 per month ($82 per month when billed annually).

2. Standard plan from Ahrefs: This plan costs you $179 per month ($149 per month when billed annually).

3. Advanced plan from Ahrefs: This plan costs you $399 per month ($332 per month when billed annually).

4. Agency plan from Ahrefs: This is extremely useful for SEO software agencies which costs you $999 per month ($832 per month when billed annually).

Lite planStandard planAdvanced planAgency plan
Access to 1 userAccess to 1 userAccess to 3 usersAccess to 5 users
Up to 5 projects to createUp to 10 projects to createUp to 25 projects to createUp to 100 projects to create
Track 500 keywordsTrack 1500 keywordsTrack 5K keywordsTrack 10k keywords
Perform 10k site crawls per monthPerform 500k site crawls per monthPerform 1.25 million site crawls per monthPerform 2.5 million site crawls per month
25K rows per month for batch analysis.100K rows per month for batch analysis.400K rows per month for batch analysis.1 million rows per month for batch analysis.


3. Screaming Frog – Free SEO Software Download

The Screaming Frog SEO Spider Tool is very well known for a website crawler. It helps to crawl both small and large websites efficiently. It fetches onsite and technical data like titles, metadata, broken links, redirects, and duplicate content, so you can analyse result.

The Screaming Frog SEO Spider is free but you can crawl only up to 500 URLs within a website or domain with its free version. If you want to crawl more than 500 URLs then the Paid version is available at costs you £149 per year.


4. Moz Pro

It tracks your site’s metrics, links, keyword rankings along with location-based rankings. Moz Pro makes SEO, inbound marketing, link building, and content marketing easy.

Moz Pro Pricing: Moz Pro is available in the following 4 options.

1. Standard plan from Moz Pro: This is the starter plan from Moz which costs you $99 per month ($79 per month when billed annually).

2. Medium plan from Moz Pro: This plan costs you $149 per month ($119 per month when billed annually).

3. Large plan from Moz Pro: This costs you $249 per month ($199 per month when billed annually).

4. Premium plan from Moz Pro: This is suitable for SEO agencies which costs you $599 per month ($479 per month when billed annually).

Standard planMedium planLarge planPremium plan
Up to 3 campaignsUp to 10 campaignscreate up to 25 campaignsUp to 50 campaigns
Perform 150 keyword queriesTrack up to 800 keywordstrack up to 1900 keywordsTrack up to 4500 keywords
5k backlink queries per month20k backlink queries per month70k backlink queries per month100k backlink queries per month
Perform 10k site crawls per monthPerform 5k keyword queriesperform 15k keyword queriesPerform 30k keyword queries
1 user can access their account.1 user can access their account.3 users can access their account5 users can access their accounts.


5. Majestic SEO

Majestic offers you a backlink checker and link building toolkit and it has the biggest backlink index of over NINE trillion links. Majestic provides link intelligence tools for various businesses like SEO, PR, and marketing professionals.

Majestic SEO Pricing: Majestic SEO offers the following 3 options.

1. Lite plan from Majestic SEO: This is the basic plan from Majestic SEO which costs you $49.99 per month ($41.67 per month when billed annually) and you’ll get the following features.

2. Pro plan from Majestic SEO: This plan costs you $99.99 per month ($83.33 per month when billed annually) and provides you the following list of features.

3. API plan from Majestic SEO: This plan gives you API access and costs you $399.99 per month ($333.33 per month when billed annually). You’ll get the following limits.

Lite planPro planAPI plan
Max. analyzable backlinks: 1 MillionMax. analyzable backlinks: 20 MillionMax. analyzable backlinks: 100 Million
200,000 Retrieval Units5 million Retrieval Units20 million Retrieval Units
5,000 Index Item Units125K Index Item Units500K Index Item Units
60 report units300 report units950 report units
5K Site Explorer Data Rows15K Site Explorer Data Rows30K Site Explorer Data Rows
5,000 Analysis Depth15,000 Analysis Depth30,000 Analysis Depth
Historic IndexHistoric Index
Raw Data ExportsRaw Data Exports
Custom ReportsCustom Reports
Custom Monthly Data

6. BrightLocal

BrightLocal offers you local SEO tools and software to track and improve your local SEO and organic visibility. It is an integrated local SEO and citation platform that helps agencies and marketers increase the visibility of brands and attract more customers.

BrightLocal Pricing: BrightLocal offers the following 3 pricing plans.

1. Single Business plan from BrightLocal: This is the cheapest plan from BrightLocal which costs you $29 per month ($24.17 per month when billed annually) which offers you the following things.

2. Multi Business plan from BrightLocal: This plan costs you $49 per month ($40.83 per month when billed annually) and gives you access to the following features.

3. SEO Pro plan from BrightLocal: This is the advanced plan which costs you $79 per month ($65.83 per month when billed annually and gives access to the following things.

Single Business planMulti Business planAPI plan
3 Local Search Ranking Reports6 Local Search Ranking Reports100 Local Search Ranking Reports
3 Citation Tracker Reports6 Citation Tracker Reports50 Citation Tracker Reports
10 Google My Business Audits30 Google My Business Audits100 Google My Business Audits
1 Local SEO Audit Reports6 Local SEO Audit Reports20 Local SEO Audit Reports
Reputation ManagerReputation ManagerReputation Manager
3 Monitor Reviews6 Monitor Reviews50 Monitor Reviews
1 Get Reviews3 Get Reviews5 Get Reviews
3 Showcase Reviews6 Showcase Reviews50 Showcase Reviews
Google Analytics IntegrationGoogle Analytics IntegrationGoogle Analytics Integration
Google My Business Insights IntegrationGoogle My Business Insights IntegrationGoogle My Business Insights Integration
Facebook Integration & Twitter IntegrationFacebook Integration & Twitter IntegrationFacebook Integration & Twitter Integration
White-label Reports & EmailsWhite-label Reports & Emails
Google Mobile Rank Tracking
Competitor Tracking
API Access


7. Serpstat

Serpstat is an all-in-one SEO platform for professionals and agencies which helps you with backlink analysis, keyword research, competitor analysis etc.

Serpstat Pricing: Serpstat offers you the following pricing packages.

1. Lite plan from Serpstat: This is the cheapest plan from Serpstat which costs you $69 per month ($55 per month when billed annually).

2. Standard plan from Serpstat: This plan costs you $149 per month ($119 per month when billed annually) and gives you the following limits.

3. Advanced plan from Serpstat: This plan costs you $299 per month ($239 per month when billed annually) and gives you the following limits.

4. Enterprise plan from Serpstat: This plan is really suitable for agencies and it costs you $499 per month ($399 per month when billed annually)

Lite planStandard planAdvanced planEnterprise plan
4000 keyword queries per day5000 keyword queries per day8000 keyword queries per day12,000 keyword queries per day
500 backlink queries per day1000 backlink queries per day1500 backlink queries per day2000 backlink queries per day
100K API credits per monthAccess to Search Analytics APIAccess to Search Analytics APIAccess to Search Analytics API
Create up to 10 projects to track, analyze, and auditAccess to Backlinks APIAccess to Backlinks APIAccess to Backlinks API
15K keyword position checks per month500K API credits per month1 million API credits per month2 million API credits per month
Up to 150K pages to audit per monthCreate up to 50 projects to track, analyze, and auditCreate up to 75 projects to track, analyze, and auditCreate up to 100 projects to track, analyze and audit
Only 1 user can access the tool60K keyword position checks per month150K keyword position checks per month300K keyword position checks per month
Up to 400K pages to audit per monthUp to 1.25 million pages to audit per monthUp to 2.5 million pages to audit per month
Up to 3 users can access the toolAccess for up to 5 usersUp to 7 users can access the tool
White label reports


Best Free SEO Tools You Should Use

Google Search Console

The Google Search Console is a primary technical SEO tool for most businesses. The reports help you measure a site’s search traffic and performance, so you can fix issues and get back on track.

Google has recently upgraded the Search Console adding more data, features, and reports in an improved user interface.

SEOQuake

It is considered one of the best free SEO tools. This Chrome extension performs on-page site audits, assesses both your internal and external links while also doing website comparisons.

Ubersuggest

Ubersugest is an all-in-one SEO. A big part of SEO success is knowing what you’re doing, what your competitors are doing, and how to adjust your strategy to take advantage of holes in the market.

SEOWorkers Analysis Tool

The Analysis Tool allows you to plug in a website URL and generate a report. It does help to save a lot of time in analysis. Also, it provides background information on the data.

Conclusion

As an SEO agency, you’ll be doing a lot of SEO related things ranging from keyword research to competitor analysis to site audits, brand monitoring, and so on. So, it’s essential to get access to the best and correct SEO software or tools to get the job done.

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